Hello, romance fans! I’m very excited to have been asked to blog here and talk a little bit about my company. Black Lyon Publishing turned five last month. In those five years, the core of Black Lyon’s structure has remained very much the same, though the industry around us has changed.
Welcome to Guest Kerry McQuisten, of Black Lyon Publishing
When the company was in the planning stages, small and mid-sized presses were folding right and left. Three well-known publishers collapsed during the month I registered Black Lyon with the state of Oregon. Scary! It was pretty clear from the start if I wanted this company to remain solid I needed to keep overhead low and growth slow but steady. So many companies close within the first couple years due to unsustained expansion!
Within a week of launching the Black Lyon web site, author queries poured in … and kept pouring in. We now get queries from all around the globe. As a writer myself, I was always focused on offering the most author-friendly contract possible, and I hope that reputation has spread. I love sites like Preditors and Editors – ethics are everything. As a publisher, I’m of course interested in signing quality work. Today, we maintain around a one-percent acceptance rate. Picky? Yes. But just look at the talent we have in our catalog! Not only have I loved seeing new authors take root, but we’ve had so many fun times. Bon Jovi’s tour manager was seen with one of our titles in hand. Two Black Lyon authors, one of our cover models and I have all had the chance to promote our work at Anne Rice’s vampire ball. How much cooler could it possibly get?!
Right now I’m busy analyzing any tweaks needed to keep the company in tune with changes in the romance publishing industry. Black Lyon has always released all our titles in both paperback and ebook formats at the same time. In the beginning, the vast majority of our sales came from paperbacks, but the trend has definitely shifted toward ebook sales. Since we’ve always released in both print and digital, I don’t anticipate any changes there. I do believe we’ll be launching an inspirational romance line in the near future because sales in that area demand it. We’ll also continue to focus in particular on our paranormal line and the sweeter romances in our contemporary line. We have several new titles coming out this year from current Black Lyon authors, and several from brand new authors.
BlackLyonPublishing.com has more information for anyone interested. I also hope you’ll join our Facebook page where we offer promotions and news readers can’t find elsewhere. Happy belated Valentine’s Day – and happy romance reading!